It’s true, even editors and reporters like swag. What’s also true is that swag in the form of strategic media mailers represent a unique 1:1 engagement tactic that gets your product into the hands of the most respected opinion shapers before a mass marketing campaign launches.
To Dolphin, mailer impact is about INTERACTIVITY. We believe that for a mailer to achieve the ROI you’re seeking, it must engage the media to action by appealing to a majority of their senses — Sight, Sound, Touch, Smell, and even Taste!
Take a look at our case studies to see how we seek to maximize mailer touch points to get the media’s attention and motivate them toward engagement.